Philips uses the Employer Brand Scan in China, India, the USA and the Netherlands"We are proud to be running the Employer Brand Scan® across four different countries for Philips Research, early 2012. With the insights from this program we aim to further sharpen the Employee Value Proposition to target highly educated and innovative researchers," says Job Mensink, co-founder of Employer Brand Insights. The Employer Brand Scan® is an inside-out approach to further Employer Brand Development, and provides organizations with crucial insights to create a unique proposition and underlying theme for talent management-, communication- and recruitment purposes. It also provides smart KPIs for progress review over time. | ![]() |
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